NPR World Cafe Social Media Internship
This internship seeks to provide students a firm understanding of the national public radio music show and deepen experience for those interested in pursuing careers in digital marketing, radio, or media in general.
Fall: September 25 – December 20, 2023
Spring: January 16 – May 17, 2024
Hours: 10 – 12 hours/week
Available in-person only
For more than 30 years, WXPN’s nationally syndicated radio program, World Cafe, has been the place where public radio audiences get their first “before they were famous” look at emerging musicians and connect deeply with legendary performers. World Café is distributed to hundreds of radio stations across the USA via NPR and can also be found on the web at worldcafe.npr.org (as well as wherever you listen to podcasts).
The World Cafe intern is responsible for creating and producing and curating content for @worldcafe that encourages engagement, participation, builds community, and drives brand awareness on various social media platforms such as TikTok, YouTube, Instagram, FB, Twitter and Threads.
This internship seeks to provide students a firm understanding of the national public radio music show and deepen experience for those interested in pursuing careers in digital marketing, radio, or media in general.
Duties:
- Create content on social platforms – TikTok, YouTube, Instagram, FB, Twitter and Threads
- Create various editorial posts including creating and editing short form videos for reels, Youtube shorts
- Image resizing
- Respond to comments on social media platforms
- Produce social media elements for each show
- Work with social, web, and marketing staff to create and implement social campaigns
- Create engaging written, image-based and video-based social content with the intent of increasing engagement and brand awareness
Qualifications:
- Demonstrated experience in digital marketing/social media marketing
- Impeccable oral and written communication skills
- Excellent internet research skills
- Strong command of the major social media platforms including Facebook, YouTube, Instagram, X, Threads. Experience w/ Sprout Social or Hootsuite.
- Knowledge and experience with social media analytics software including Facebook Insights, Google Analytics and X Analytics to track audience engagement and campaign performance
- Experience with content management systems, word processor applications and image/video editing software.
For more information, email xpnstudents@xpn.org.
